Visibility Audit
InsYte Visibility Audit
See what's helping — and holding back — your visibility across search and AI.
This audit reads the checks InsYte can currently complete on your site, the issues site monitoring has raised and the competitor activity InsYte tracks. Live crawling of your website and connected search reporting are not delivering data yet, so anything InsYte cannot inspect is listed as unavailable rather than estimated.
What InsYte found
Counted from the findings in this audit — nothing is assumed.
Fix the conversion journey before generating more traffic
Visibility is improving, but sales are not following. InsYte has traced the gap to the conversion journey.
View directionFindings
Grouped by area. Repeated page issues are stated once, with the affected pages attached.
Search Visibility
4 findings1 page has no clear H1
InsYte read these pages directly and found the same problem on 1 of them: /services.
1 important page is missing a meta description
InsYte read these pages directly and found the same problem on 1 of them: /services.
1 page title is too generic
InsYte read these pages directly and found the same problem on 1 of them: /pricing.
Search performance reporting is not contributing yet
7 search reporting signals are defined in the methodology but are not delivering data: Search impressions, Search clicks, Click-through rate, Average position, Ranking movement, Number of ranking queries, Organic traffic.
AI Search Visibility
4 findingsThe description of the business is not presented consistently across key pages
Business and service clarity: 3 issues (/services, /pricing, Missing H1 on top landing page). Topical coverage: 1 issue (/blog/getting-started). Content structure: 1 issue (/about). Citation-friendly linking: 1 issue (/blog/getting-started). No structured data, third-party reference or business-information signal is available yet, so a reliable baseline cannot be established.
Brand mentions and third-party references is not available to InsYte yet
Brand mentions and third-party references: Not available — InsYte cannot inspect this signal yet.
Business information consistency is not available to InsYte yet
Business information consistency: Not available — InsYte cannot inspect this signal yet.
Structured data / schema is not available to InsYte yet
Structured data / schema: Not available — InsYte cannot inspect this signal yet.
Technical & Site Health
5 findings/booking page returns 404
Site monitoring raised this issue during its last completed check: /booking page returns 404.
Missing H1 on top landing page
Site monitoring raised this issue during its last completed check: Missing H1 on top landing page.
Contact form submission errors detected
Site monitoring raised this issue during its last completed check: Contact form submission errors detected.
Slow mobile load on 3 pages
Site monitoring raised this issue during its last completed check: Slow mobile load on 3 pages.
Site monitoring completed and returned 4 open issues.
Site monitoring completed and returned 4 open issues.
Content & Structure
2 findings1 page has a weak heading structure
InsYte read these pages directly and found the same problem on 1 of them: /about.
1 page has thin internal linking
InsYte read these pages directly and found the same problem on 1 of them: /blog/getting-started.
Audit history
Previous audits are kept, so InsYte can show what was found before and what is still outstanding.
No audit has been recorded yet. Run the audit above to create the first record.
